Graphic design

Charity‑focused, accessible graphic design

I’ve been designing for charities for 20 years. I understand the diversity of your audiences and I’m passionate about accessibility. I know the rules for your legal info and logos that you have to include. And your approvals process? Been there, done that.

What to expect:

I will ask questions about the brief because I like openness and clarity.
I research your values, mission and impact. What’s important to you is important to the work I do for you.
I look at your style guide and recent publications and graphics, to get a feel for your brand and personality.
I can proofread and edit your copy, advising on structural changes and making editorial suggestions. I’m passionate about plain language and meeting your audience’s needs.
I have a meticulous attention to detail.
Two sets of revisions are included in the quote, and you can add more.
I can supply print-ready PDFs and accessible digital PDFs.

Five benefits of choosing a charity-focused graphic designer

1 they've been in your shoes. I've worked in marketing and communications teams in non-profits for 20 years. I get it.

2 they know the legalities. Fundraising regulator, charity commission, G D P R, ethical fundraising and storytelling. I follow the rules.

3 they aren't fazed by your approval process. It's rarely one person's decision. It often takes longer than you think. I build in extra time.

4 they have strong values just like you. Your work is driven by your values, and your visual identity needs to reflect that. It's important to you. It's important to me.

5 they know your audiences. Your audiences are diverse in every possible way. You need to communicate clearly with everyone. I'm passionate about accessibility and inclusion.

If you want a designer who understands the charity world, get in touch hello@lizziecooper.uk

The design process

We have a chat

Let's find out if I'm the right designer for you. Tell me about your work and what you want to achieve.

You supply a brief

You tell me exactly what you need. I tell you what it will cost. You pay a deposit to secure the booking.

I get to work

My favourite bit. I turn your words and ideas into something that you and your customers will love.

The end...

We go back and forth a couple of times. Once you're happy, I send you the files you need. The end.

...or is it?

This doesn't have to be the end. I love repeat clients because I really get to know you and how best to meet your needs.

I’ve designed:

Business cards, letterheads, bus adverts, flags, pens, bags, carbon-copy notebooks, giant cheques, greeting cards, donation envelopes, medals, impact reports, every kind of banner, fridge magnets, pin badges, stickers, coasters, and more fliers and posters than you could possibly imagine.
Graphics for websites, carousels for social media, artwork for e-boards.
Templates for PowerPoint, Word and Canva.
Digitally accessible PDFs.
Graphics and materials for whole campaigns, online and offline, including brand guidelines.

How I work

I love to chat

Let's find out if I'm the right person for you. Tell me about your work and what you want to achieve.

I see you

I welcome people of all identities, disabilities, diagnoses and backgrounds. Everyone is welcome.

I value clarity

It's important that everyone knows what we're doing. I will set expectations and boundaries.

I ask questions

I want to truly understand what you want to achieve, so that I can do the best possible work for you.

I welcome feedback

Happy? Unhappy? Just not sure? That's ok. I'm always open to feedback and conversations.

Testimonials

"Her work is of exceptional quality—she quickly understood our values and branding, offered thoughtful and creative suggestions, and delivered a final product that exceeded expectations - would highly recommend!"

"Lizzie has a special knack of taking a design brief and making something really magical."

"I've worked with Lizzie on several fundraising campaigns and can say she is a joy to work with."